How Is Mental Madhilo A Profitable Venture?

At a time when reports are coming that newcomer director Vivek Aatreya’s “Mental Madhilo” is not garnering enough collections despite a positive talk, the makers are having a different story to tell.

Released by Suresh Babu, this romantic tale of a confused guy got thumbs up from many critics and audiences alike. As per the collection report, the film made 2.25 crores gross in first 3 days, including that of 1.39 crores from India and 86 lakhs from the USA. At overseas box office the film collected $ 25,277 from previews, and went to collect Fri $ 32,853, Sat $ 48,207, Sun $ 27,699 making to a total of $ 134,036 (86+ lakhs).

Going by these 3-day collections the film has made 1.12 crores share from the box office. And the digital rights of the film are sold to Yupp TV at a whopping 1.25 crores. That’s the reason to feel that Mental Madhilo is already a profitable venture with nearly 2.4 crores in producer’s kitty.

Made on a shoe-string budget that is below 1 crore, Mental Madhilo may not repeat a Pelli Choopulu range magic for Suresh Babu and producer Raj Kandukuri, but the film stands as a profitable venture. With many films biting dust despite huge budgets for production and promotion, Mental Madhilo stood tall against all the tough times for sure.

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